Privacy Policy

Alternative Balance LLC and The Alternative Balance Professional Group and its affiliates recognize the privacy concerns of our customers and potential customers who visit our web site. We want you to be aware that we collect information through our web site for our internal use. We intend to use information collected only in the normal course of our business and as permitted by law. No personal information is required when you visit our web site, however, certain information is collected in order to help us to better provide the products and services we offer.

Personal Information

We may collect non-public personal information about you from any or all of the following sources:

  • Applications or other forms received from you;
  • Insurance transactions your conduct with us or our affiliates;
  • Claims information provided in the event of a claim;
  • and Consumer reporting agencies.

We do not disclose any non-public personal information we gather about our customers or former customers to anyone, except as permitted by law. We may disclose non-public personal information about you to related or third-party brokers and/or agents, to premium financial service companies, and to third-party companies who perform marketing services for us. We restrict access to your non-public personal information to those employees who need to know that information in order to provide products or services to you. We maintain physical and procedural safeguards to guard your non-public personal information. We may use your personal information for several purposes, such as monitoring the use of our web site so that we can make improvements; diagnosing and solving technical problems; fulfilling customer requests for certain products and services; and sending material of interest (if you have so requested). Sometimes we must collect medical information in conjunction with a claim. We do not use or share your medical information for any marketing purpose, unless we receive your permission.

We use automated technologies developed by third parties to collect and analyze certain types of information, including: (a) information related to the devices or browsers you use to access or interact with the Service, such as: IP addresses, geolocation information, unique device identifiers and other information about your mobile phone or other mobile device(s), browser types, browser language, and unique numbers or codes in cookies; and (b) information related to the ways in which you interact with the Service, such as: referring and exit pages and URLs, platform type, the number of clicks, domain names, landing pages, pages viewed and the order of those pages, the amount of time spent on particular pages, the date and time you used the site, and other similar information. We may also capture other data, such as search criteria and results. We may collect different types of information about your location, including general information (e.g., IP address, zip code) and more specific information (e.g., GPS-based functionality on mobile devices used to access the Service), and may use that information to customize our marketing with location-based information and features. If you access the site through a mobile device and you do not want your device to provide us with location-tracking information, you can disable the GPS or other location-tracking functions on your device, provided your device allows you to do this.

Cookies

We may store a cookie on your computer when you visit our web site. A cookie is a piece of information that is required to create and maintain a secure session. With a cookie, each time your browser requests a page from the server, a message is sent to us. A cookie’s main objective is to identify users and personalize their visit by customizing web pages for them--for example, by welcoming them by name the next time they visit the same site. A site using cookies may invite you to provide personal information, such as your name, e-mail address and interests. Our cookies do not contain confidential or personal information. Our cookies do not track a user after leaving our web site.

E-mails

We may keep the e-mails you send to us. If you agree to receive e-mail messages from us, we will keep the information you give us to send e-mail of specific interest to you. Please be careful about the information you give us in e-mail. As with any public web site, this communication may not be secure.

Web Links

We may provide links to other web sites on our site. We are not responsible for the collection, use, or security of information by the companies or organizations outside of our site. Please read the privacy policies of those web sites reached through the use of links from our site. For further information regarding our privacy policy or for information we may have received from you, please contact us.